David Jones wants to inspire people to lead a life full of endless possibilities. To do this, we've curated the world's leading brands across fashion, beauty and home. This edit makes David Jones a place where people can explore and define their personal style – a destination offering impeccable service and an experience that makes the choice of exceptional easy.
The Marketing, Financial Services and Customer Innovation teams focus on delighting our customers by offering a fully integrated and seamless customer experience through various online and offline marketing channels. The team is responsible for our brand positioning, engagement initiatives and communication campaigns as well as delivering a range of financial services and products to our customers.
David Jones is looking for a CRM Data Specialist to join our Customer Engagement and Insight team. This role owns the data strategy & data development for all below the line campaigns. The role also focuses on using insights to drive continual campaign improvement.
In this role you will:Provide recommendations on best targeting and segmentation for campaignsUse Salesforce Marketing Cloud (Audience Builder, Email Studio, Automation Studio. Advertising Studio, Journey Builder, Contact Builder and Mobile Studio) to build audiences and segments for campaignsManage our Customer Contact Strategy across our various programs whilst selecting the best customers or each campaign which maximises our resultsDeliver BTL campaigns across email, direct mail, online, mobile and social media to increase customer engagement, acquisition and retentionLiaise with internal teams across the business and key stakeholders to ensure that deadlines and targets are metDevelop and present weekly results, post campaign performance reportsand providing insights and recommendations for campaign improvements.
We are looking for that little bit extra, so join us if you:Are a customer champion and passionate about dataConsultative nature / approachHave experience using CRM tools and customer segmentation - Salesforce and Marketing Cloud preferredHave demonstrated ability in using data insights to drive data recommendations for campaign outcomesHave experience using data and analytics to drive campaign development & executionTake an analytical approach to identify and problem solve,Have experience negotiating and influencing key stakeholders at all levelsHave the ability to multi-task and prioritise your workload, work well under pressure whilst meeting competing deadlinesStrong attention to detail
At David Jones we go the extra mile. We offer:Offer opportunities to work across premium exclusive Fashion, Beauty, Home & Food productsHave an ever changing store environment with leading design and visual merchandising displaysOffer career progression - there are always opportunities for those with aspirationsAre surrounded by a great team who are inspired to make a difference for our customers
To begin a career with endless possibilities, we invite you to begin your application now.