Date Advertised
12/02/2018
Job Type
Full Time Job Ad
Job Level
Mid Level
Profession
Photographer
Digital Writer / Editor
Video Editor
Web & Digital Producer
Graphic Designer
Website & Digital Designer
Skills Required
Design, Illustrator, InDesign, Photoshop, Photography & Video, Social Media (Photography & Content), Photography and Video editing

Address

Melbourne, 3000
Victoria, Australia

Digital Design and Content Executive    

Melbourne, Victoria

Job title: Digital Design and Content Executive
Company: JCDecaux Australia
Reporting to: Chief Marketing Officer, Essie Wake, Digital Strategy and Brand Marketing Manager, Romy Sedman
Hours: Full-time (5 days per week)
Location: Suite 1901, Level 19, 303 Collins Street Melbourne VIC 3000, AUSTRALIA

Applications open: Monday 12 February 2018
Applications close: 5pm Thursday 22 February 2018
Interviews: Tuesday 27, Wednesday 28 February and Thursday 1 March
Start date: Monday 12 March 2018

Please provide a cover letter, detailed CV and portfolio

Purpose of the position

Weâre looking for an all-round digital design and content production super-star who can design, create engaging content, capture and edit video, take amazing photos and manage social media channels. The position requires strong design and video editing skills, as well as the ability to write, edit and post content across all digital channels.

About JCDecaux Australia

JCDecaux is the number one outdoor advertising company worldwide with offices in more than 75 countries and 13,000 employees. Founder Jean-Claude Decaux conceived the revolutionary concept of street furniture as advertising in 1964. JCDecaux was established in Australia in 1997 to focus on street furniture and transport and has a presence in Sydney, Melbourne, Brisbane, Adelaide and Perth with more than 6800 assets. JCDecaux offers innovative, market-leading products, including its new Digital Citylights network, and data and insights tools, along with a high value, technologically engaged metro audience, reaching almost 90% of OG1s in a single week. JCDecaux is listed on the Eurolist of Euronext 100 and Euronext Family Business indexes in Paris and is part of the FTSE4Good and Dow Jones Sustainability Europe indexes.

Skills and Requirements

  • Strong design skills and advanced working knowledge of the Adobe design suite â particularly InDesign, Photograph and Final Cut Pro
  • A love and an eye for digital design across web, email and social channels
  • Strong experience in shooting photography and video
  • Strong skills in video and photography editing software
  • Experience in developing, creating and deploying content across all digital outlets
  • Excellent written and verbal communication skills
  • Good editorial judgement
  • Experience in managing the social media accounts and website of an organisation.
  • Excellent planning and time management skills
  • Ability to identify new social media trends and be up to date with the latest in best social media practice
  • Experience with Search Engine Optimisation (SEO)
  • Experience with Google Analytics, Facebook Insights and other analytics tools
  • Experience with Content Management Systems
  • Knowledge of industry best-practices, including content delivery standards and usability
  • Ability to work as a part of a team
  • Ability to work independently

Responsibilities & duties

Responsibility 1: Digital Design

Design of all web-based collateral including:

  • Websites
  • Apps
  • E-books
  • Content for social posts
  • Infographics
  • Animations
  • GIFs
  • Digital advertising / animated and static banner ads

Responsibility 2: Videography

  • General videography work including:
  • Filming and editing Innovate campaigns
  • Editing short hype reels of client campaigns
  • Creating video content for social media
  • Assistance with digital campaign testing
  • Creating short video content and GIFS for social media
  • Filming and editing internal corporate videos

Responsibility 3: Digital Content Production

  • Develop, create and deploy content across all digital outlets
  • Write, edit and proofread a variety of content types for the website, ensuring it meets style, tone and marketing message requirements, as well as reflecting the JCDecaux brand
  • Good editorial judgement
  • Own projects end-to-end as assigned and overseen by manager
  • Search Engine Optimisation
  • Regularly utilise Google Analytics, Facebook Insights and other analytics tools to generate monthly reports
  • Updating images and text on website
  • Ensure industry best-practices are adhered to, including content delivery standards and usability

Responsibility 4: Social Media Management

  • Create engaging text, image and video content
  • Design posts to sustain readersâ curiosity and create buzz around new products
  • Managing multiple social media channels
  • Ensure social media accounts are regularly updated and monitored

Responsibility 5: Photography of Advertising Assets and Innovate campaigns

  • Responsible for occasional special request photography: including documenting Citylights, Digital Citylights, Large Format Digital and Station Dominations.
  • Documentation of Innovate, sampling and experiential campaigns for distribution with media releases and on digital channels as needed
  • Editing, colour correcting, processing, sizing images for upload onto JCDecaux website
  • Panoramas of advertising assets and streetscapes
  • Occasional lifestyle photography for marketing campaigns featuring:
    • CBD streetscapes
    • Audience / commuter shots
    • Assets
    • Transit environments

Please note that access to own car is preferable but not essential

Work related mileage and parking claimable

Responsibility 6: Administration Assistance

  • Assisting with general filing, invoicing and payments
  • Image naming and filing
  • Updating images and content on the JCDecaux website
  • Processing council permits and station photographic documentation permissions and paperwork
  • Distributing and processing photo and video consent forms

Required Academic & trades qualifications

Design, Photography, Video / Multi-media studies

Required software knowledge

  • Adobe Creative Suite
  • Video editing software
  • Microsoft Office
  • Website backend management
  • Social media platforms including Twitter, YouTube, Instagram, Facebook, LinkedIn and SnapChat

Desired software knowledge (not essential)

CAD / 3D modelling / animation

Personal qualities & behavioural traits

  • Excellent attention to detail and organisation
  • Good written and verbal communication
  • Good interpersonal skills, ability to communicate easily with both internal and external stakeholders
  • Able to work collaboratively and in a team
  • Creative and Innovative nature

Relationships

With Purpose

1. Digital Strategy and Brand Manager

This position will be managed by the Digital Strategy and Brand Manager

2. Chief Marketing Officer

Will report on some projects back to the Chief Marketing Officer

3. Sales Staff

Collaborate with sales staff on special request photography and videography requirements

4. External Clients, Suppliers and Stakeholders

Engage with all external people associated with JCDecaux contracts and suppliers


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