👥 Recommendations

  • Web & Digital Production 1


Digital Media, Digital Strategy, Google AdWords, Google AdWords Certified, Google Analytics certified, Project Management, Quality Assurance, Risk Management, SEO, Team Management, Time Management, Web Project Management, Websites


  • Kiana Beauty
    Digital Marketing Manager
    2015 - Present

    Featuring an amazing product range and providing expert advice, Kiana Beauty Melbourne shares the best in skincare, beauty products and fragrances online - from brand names you trust to ensure receive genuine, quality products.

    As the Digital Marketing Manager I am responsible for managing the ongoing strategy and tactical execution of customer retention as well as driving traffic and sales to the Kiana Beuaty website.

    Working closely with the business owners, as well as dedicated retail and beauty counter staff at the Berwick location, I am responsible for the coordination of communication and marketing strategies.

  • Apex Action
    Digital Strategy Consultant
    2014 - Present

    Apex Action is a digital strategy consultancy based in Melbourne, Australia that leverages technology and applies practical thinking to help grow your business online.

    Spending years as a digital project manager for a few agencies, digital strategy consultant Peter Macinkovic has worked with clients such as Birkenstock, Secrets Shhh and Valco Baby; allowing Peter to see a variety of businesses thrive (and fail) in their pursuit to succeed online.

    Now discovering his true calling in Search Engine Optimisation, Peter spends his time consulting with clients on digital strategy – helping them thrive in previously unchartered waters.

    By delivering results that drive the focus back to growing the business, Apex Action work with a business that help reach more users, measure success metrics and improve customer loyalty with practical a range of services such as SEO, Conversion Optimisation, and Digital Strategy consultation.

  • Self Employed
    Freelance Media Prodcuer
    2012 - Present

    Contract work for media production. Varies from Motion Graphics to SEO Consultation.

  • Kobe Creations
    Digital Account Managr
    2014 - 2014

  • Leading Edge Creative
    Project Manager
    2011 - 2012

    As a Project Manager during my time at Leading Edge I worked autonomously for a majority of the assigned projects as a Project Leader, writing the specifications documentation required for the project, acting as the primary liaison for clients and project shareholders, gathering formal approval on procurement documents as well as communicating with the various team members assigned to the project.

    Clients include Birkenstock, Citipower, Government and major national and international brands. Leading Edge specialise in designing and developing user-friendly CMS platforms through to complex eCommerce and database driven systems.


  • RMIT University
    Bachelor of Design - Multimedia (Systems)
    2008 - 2013

Awards and Achievements

  • Golden Key Recipient

    Top 15% academically during a calendar year University wide.


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Peter Macinkovic
Education RMIT University
Employer Kiana Beauty
Location Melbourne Australia




Total $5



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