Vivid Sydney - Smart Light Festival

About the project

In collaboration with JC Decaux and Vivid Sydney, this billboard poster was designed specifically for the Smart Llight Sydney Festival 2009.

The idea behind the poster was to promote sustainable lighting energy with the simple question "How many people does it take to change a lightbulb" following the decision to eradicate incandescent lightbulbs within Australia.

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Gabriel Virata

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