Creative marketing and design solutions that deliver results.
Through simple and strategic design, digital and content solutions, we create customer experiences that work. Our mission is to create marketing campaigns that are fully aligned to our clients' commercial and strategic objectives.
Specialising in creative and marketing strategies in the digital space. We currently are managing the digital strategy and execution for clients in the premium retail, music and higher education sectors.
Leading the global digital creative direction across all markets at Jurlique.
Responsible for continuously improving brand experience across digital channels, consistent user experience and developing customer-oriented design solutions and digital campaigns concepts.
I was responsible for key creative projects on a wide variety of projects.
From local market brand strategy, concept generation, packaging projects, advertising, art direction of photoshoots, in-store collateral and digital design.
Implementing final campaigns from concept execution, through to final production.
Responsible for all daily promotional designs in a fast-paced flash sale environment.
This included various web and ad campaigns across the site and affiliate markets, weekly and monthly digital communications, as well as re-branding and updating the company with effective packaging solutions and website functionalities.
Being part of a small start-up company I was heavily involved with current and upcoming marketing and creative strategies.
Freelance graphic & web designer
Delivering creative direction and execution across as campaigns for web, print, TV and affiliate markets.
I developed all digital graphic assets including newsletters and automated email, advertising and acquisition campaigns and designed annual themes and artwork for key campaigns.
My most successful project was launching ‘Beauty All Access’, their beauty editor’s e-zine.
Working with the Universal Music Australia group as their design and developer partner through my design company Square Den.
Liverpool John Moores University, UK
Wimbledon School of Art, London
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I love to turn inspiration into reality. With a strong work ethic and a hunger to learn, I pride myself on striving to produce fresh, new ideas, whilst remaining true to 'commercial successes'.
I have significant experience in all areas of creative strategy and direction, including brand identity, user experience and graphic design, with over 8 years of experience designing for e-commerce, retail, and corporate.
I believe success requires having a strong presence in both the digital and 'real' world, and I create tailored solutions that are beautiful and commercially strong in both.
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