- POS and catalogue design
- Product packaging
- Concept and technical Illustration
- Project management
- Web content management
- Correspondence with international suppliers and manufacturers
In-house graphic designer for a selection of international brands including Converse, Nike, Levis, Saucony, Keds.
- Research, concept art, and design execution of the seasonal apparel range
- Technical illustration and product storyboarding
- Creating catalogues, EDMs, and promotional material for web and social media
- Product photography and retouching
- Working closely with the apparel, digital and marketing team to ensure brand quality and consistency
Working closely with the creative team, I was in charge of art direction and rebranding for select campaigns. Duties included:
- Concept development encompassing traditional and digital media
- Design for catalogue, advertising and online platforms
- Client presentation
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