F45 x Paige Hathaway

About the project

The new training phenomenon F45 required Public relations to heighten the visibility of the company and their newly appointed global ambassador – American fitness icon and trainer Paige Hathaway. This involved securing media coverage across various outlets, the invitation design for the F45 Asia Pacific Franchise event, coverage on the Today Show and Sunrise, as well as interviews with the Robb Report, Women’s Health, My Body and Soul, Pedestrian TV and the Sun Herald.

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Elysse Jones

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