Pacific Magazines, Australia's most innovative and exciting magazine publisher with a diverse portfolio of titles including many of Australia's favourites, has a new opportunity for the role of Digital Analytics and Strategy Director.
Reporting to the Head of Digital and Innovation and based in Sydney this position will lead, drive and develop the core analytical and reporting capabilities required to support the digital development of our business. In addition, this position will work closely with the Head of Digital and Innovation on major Pacific Magazines strategic and tactical Digital projects.
As a key member for the business, you will be responsible for ensuring digital measurement is in place to monitor performance internally and relative to key competitors; analysing, interpreting and developing insights that can be translated into commercial benefit across all areas and managing the digital trafficking and analytics team to ensure analysis on monthly business performance reporting, adhoc reporting and project support.
You will be exceptionally business minded; have strong data analytics and interpretative skills, with sound understanding of the key digital metrics used to assess digital footprint across web, mobile (web and apps), social, video.
Advanced understanding of web analytics tools such as Google Analytics, Flurry Analytics, Adobe Marketing Cloud, Comscore, and App Annie is a must, along with proficiency in the use of Nielsen software.
To apply for this exciting opportunity click here.
Applications close 24 April 2015.