Freelance Event Producer based in London
I cut my professional teeth as an event producer in Manchester with a super-talented and fun crew.
In the heady days of Mainstream (as the company was originally called), I produced high end, global events from cosmetics to motor sports, surviving on very little sleep!
What those four years taught me is that high production values, creative thinking, great relationships and a dynamic work environment produce exceptional results.
I relocated to Auckland in 2007 in pursuit of a less urban lifestyle. With the production and account management skills I’d acquired in the UK under my belt, I decided to broaden my repertoire and immerse myself in the world of consumer PR, sponsorship and experiential marketing.
Having honed my media and communication skills, I was keen to get back into an event specific role and joined J&A Productions, the team behind some of NZ’s best music and cultural events.
My time with J&A further developed my skills as an event manager while exposing me to the more commercial aspects of the industry; from developing new business leads to generating sponsorship.
I returned to the motherland in 2010 and am currently freelancing in London for live communications agency, Avantgarde
This has all lead me to where I am at now: a creative and strategic event specialist with broad marketing and PR skills, a diverse portfolio and international industry connections.
When I’m not working my favourite things in life are music, travel, film, literature, snowboarding, surfing, fine dining and fabulous company.
I was an integral part of the J&A production team responsible for the unprecedented move to Auckland's Vector Arena (2008). The event was televised and attended by 5000 Kiwi music…
Management of Montana and Stoneleigh's presence as major sponsors of this premier event for food and wine lovers.
I created a chill out, wine tasting lounge to showcase both brands…
Event Producer for fundraiser event for charitable organisation helping disadvantaged women return to the work force after a period of unemployment.
I project managed the entire event which involved a…
I led a small team to pre promote and deliver three UK store launches in 2010: Aintree, Croydon & Derby.
My role involved account direction, event production, strategic and creative…
Working from pitch stage to post event analysis, my challenge was to leverage Vodafone as naming rights sponsor of this event in order to reinforce the brand's alignment with music…
Event production and pre promotion of the NZ premiere of locally produced film, The Tattooist.
I produced all aspects of this high profile event and conceived and managed a cross…
Producer and stage manager of the New Zealand final of the MTV Kickstart competition. The event was a televised (MTV Full Tank) all ages gig which saw five (then) unsigned…
Guiness world record scrambled egg event to launch free range egg breakfasts to the NZ media and public. Working alongside the PR team, I project managed all aspects of this…
Co-producer responsible for delivering an annual (2004-2006), motivational event to 5000 Virgin Cosmetics consultants.
Collaborating with a choreographer and team of dancers, we turned a sales conference into a show…
Producer for an exciting UK national press event to showcase the Unipart sponsored Formula BMW Championship cars before their racing debuts with Leo and Greg Mansell.
Working closely with the…
Creative concept and development for an interactive, mobile meeting space and sales tool for a major pharmaceutical company. See before and after shots of the transformation of an old air…
I was one of two producers involved in the international launch of a new pharmaceutical drug at a sales conference in Paris.
I was specifically responsible for managing client speakers…