The Hyperfactory

The Hyperfactory is the largest, most awarded independent mobile specialist in the World.

Digital Media-The Hyperfactory

theloop.com.au/Hyperfactory

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At A Glance

Industry: Digital Media
Employer Type: Company
Operating Since: 2000
Location: Sydney, New South Wales, Australia
Google Map: View Map 
Phone: + 61 434 922 122
Number of Staff: 100-150
Website: http://www.thehyperfactor…

Overview

The Hyperfactory is the largest, most awarded independent mobile specialist in the World.

Founded in 2000 in New Zealand, with offices in Los Angeles, New York, San Francisco, Chicago, Hong Kong, Shanghai, Hyderabad, Sydney - opening up in Canada soon!

Full-service mobile strategy, development and implementation.

Provides ground breaking mobile strategy for global brands Toyota, Nokia, BlackBerry, Dell, Disney, J&J, Nike, Coke, Kraft + many more.

The world's most awarded and recognized mobile specialist.

Mission Statement

Every Single Year The Hyperfactory is Responsible for Creating a World First Execution in the Mobile Medium for the World’s Greatest Brands, Including;

- Live TXT-to-TV interaction (Clear Channel, 2001)

- Radio SMS club and song-request platform (Clear Channel, 2002)

- Integrated MMS campaign (M&Ms 2003)

- Mobile-auction promotion (Coca Cola, 2004)

- Carrier-deck branded 3G channel 3G (Adidas, 2004)

- Multi-lingual branded mobile video content (Johnson
& Johnson, 2005)

- 4-continent single campaign (Motorola, 2006)

- Viral mobile video campaign (Bacardi, 2006)

- Mobile AUGMENTED REALITY (Wellington Zoo, 2007)

- The Worlds first outdoor Augmented Reality treasure hunt (Nike, 2008)

- Gorilla pop up interactive billboard (42 Below 2009)

Awards & Achievements

2009

MMA AWARDS

Winner & Finalists

2009

AIMIA AWARDS

Winners

2009

WEBBY AWARDS

6 Winners

2008

MIXX-SILVER MEDAL

Best Mobile Platform

2008

EFFIE AWARD

2008

WEBBYS

Mobile and Peoples Choice

2008

ADTECH AWARDS

1st, 2nd and 3rd place

2008

TOP 30 UNDER 30 INTERACTIVE MARKETERS IN THE US

Awarded to Jeff Arbour

2007

CANNES

Grand Prix Media Lion & Bronze

2007

MEDIA LION 2007 OMMA AWARDS

Best Mobile / Wireless Campaign

2007

CLIO AWARD

Bronze Clio

2007

ADWEEK BUZZ AWARDS

Best in Show & Best Wireless Campaign

2007

GLOBAL MOBILE MARKETING ASSOCIATION AWARDS

Best Branding, Best Product Launch, Global, Asia-Pac (total five wins)

2007

HONG KONG DIGITAL MEDIA AWARDS

Digital Media Gold Winner

2007

PRICEWATERHOUSE ENTREPRENEUR OF THE YEAR NEW ZEALAND

Awarded to Derek Handley

2007

IDC’S TOP 10 WIRELESS COMPANIES TO WATCH IN AMERICA

2007

MOBILE ENTERTAINMENT FORUM AWARDS

Finalists

2006

MOBILE MARKETING ASSOCIATION AWARDS

Winners & Finalists

2005

MARKETING MAGAZINE AWARDS

Winner

2005

AD TECH AWARDS

Winner Best Mobile Campaign

2005

GLOBAL MESSAGING AWARDS

Finalist

2005

NATIONAL BUSINESS REVIEW AWARDS

Finalists

2005

DELOITTE FAST 500 ASIA PACIFIC

14th

2004

DELOITTE FAST 500 ASIA PACIFIC

44th

2004

DELOITTE FAST 50

5th (New Zealand)

2004

MARKETING ASSOCIATION AWARDS

Bronze

2004

AD TECH AWARDS

Finalist

2004

GLOBAL MESSAGING AWARDS

Finalists

2003

GLOBAL MESSAGING AWARDS

Winners

2003

TUANZ INNOVATIONS AWARDS

Winners

2003

TUANZ INNOVATIONS AWARDS

Finalist

2002

GLOBAL MESSAGING AWARDS

Nominated

2002

TUANZ INTERACTIVE AWARDS

Winners

2002

MOBILE METRIX

Global Company

2001

KIWISTARTUP.NET AWARD

Winners

2001

MICROSOFT / ERICSSON MOBILE INTERNET COMPETITION

Winners