GPY&R Australia
At A Glance
| Industry: | Advertising, Design & Creative, Digital Media, Marketing & PR, TV |
|---|---|
| Employer Type: | Company |
| Operating Since: | 2000 |
| Location: | Sydney, New South Wales, Australia |
| Google Map: | |
| Phone: | 02 9778 7100 |
| Number of Staff: | 250-500 |
| Website: | http://www.gpyr.com.au |
My Loop
Overview
Ruthlessly Relevant defines not just what we do but rather why. It acts as a challenge: to set the bar; to test; to attract. Such a principle cant be bolted on from the outside. It draws its power from inside the agency and from our most famous work.
Work that is not just creatively distinctive but that is more relevant to Australian consumers than anyone else's. In order to continue creating more famous work than anyone else, we have to continue to the ruthlessly relevant.
Work that is not just creatively distinctive but that is more relevant to Australian consumers than anyone else's. In order to continue creating more famous work than anyone else, we have to continue to the ruthlessly relevant.
