Annette Staglieno

Freelance Marketing/events production Manager

Marketing & PR

Education (Open Universities Australia)
Employer Pacific Magazines
Location Sydney Australia

Experienced freelance marketing, events, live broadcast, project management, production specialist within the music, television, media and entertainment industries.

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Skills

  • Brand Management
  • Business Development
  • Celebrity PR
  • Client Services
  • Communications
  • Events
  • Excel
  • Film
  • Marketing
  • Marketing & PR
  • Music
  • Performing Arts
  • Photoshop
  • PowerPoint
  • Presenting
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Portfolio

No Portfolios found.

Employers

  • Pacific Magazines
    Marketing Manager
    2011 - 2011

    • Manage and coordinate all marketing, advertising and promotional materials to meet marketing objectives.
    • Analysis of customer research, current market conditions and competitor information.
    • Develop and implement creative marketing plans and projects for the brand.
    • Manage the productivity of marketing plans and projects.
    • Determine and manage the marketing budget.
    • Deliver marketing activity within agreed budget.
    • Manage and produce major annual tent pole event WHO Sexiest People 2011.
    • Liaise with publicist on a daily basis to develop strategic publicity and promotional plans.
    • Manage and oversee marketing executive day-to-day tasks.
    • Develop digital strategy for the brand and implement across all departments.

  • Sony Music
    Marketing Manager
    2007 - 2010

    • Create and develop strategic artists marketing plans as well as maintain production schedules for all
    releases including development, creation and co-ordination of artist’s tools and production materials.
    • Work closely with artist management and artists in regards to marketing objectives and strategic planning.
    • Develop artists brand DNA in conjunction with artists and managers.
    • Identify opportunities to create and implement online strategies and digital content for artist promotion.
    • Analyse current market conditions and competitor information.
    • Determine and manage the marketing budgets for each artist and deliver marketing activity within agreed
    budget.
    • Manage and implement all aspects of advertising for artist’s campaigns.
    • Work closely with the Promotions and Publicity team to maximize promotion of all releases across TV, Radio, and online and print media.
    • Implement, manage and oversee production of artist’s video clips, online bespoke content and photo shoots.
    • Liaise with production houses, editors, directors, producers, photographers on all aspects of video
    treatments and creative briefs including budget management and approval processes.

  • MTV Australia
    Marketing Manager
    2004 - 2008

Education

  • Open Universities Australia
    Bachelor of Human Behaviour Studies (psychology)
    2012 - 2013

📖 Past Clients

  • Universal Music Australia
    Project & Prod Mgt
    2013

    Manage iTunes recordings for The Voice 2013 artists.

  • Flickerfest International Short Film Festival
    Marketing
    2012

    Responsible for all festival and tour marketing programs for 2012 and 2013.

  • Whatever
    Production
    2011

    Production Manager- 2012 ASTRA Awards

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